Press Release, Sept 1st, 2005 - Nikon Corporation is pleased to announce the introduction of the Coolpix L1. A camera offering higher quality results, 5x optical zooming performance and the ability to improve images in-camera, the Coolpix L1 is a lightweight compact digital with the power to stand out from the crowd.

With a powerful 38-190mm Zoom-Nikkor lens (35mm equivalent), the Coolpix L1 gives you much greater freedom to compose shots as you wish, letting you zoom in for tight portraits or zoom right out to capture wide-open scenery. It also features a CCD specially designed to deliver higher performance within smaller dimensions — contributing to the overall highly portable dimensions of the camera, while packing in an impressive 6.2 effective megapixels for a refinement in clarity that’s noticeable at a glance.

The Coolpix L1 also features a large, bright, easy-to-view LCD monitor that makes it easy to compose shots and fun to play back the results right there on the spot.

As for its design, the Coolpix L1 is simple, streamlined and attractive. It features a curved grip that gives the camera an appealing look while contributing to comfortable, stable shooting. It is also ideally suited to carrying anywhere, with truly compact dimensions, a surprisingly light weight and the advantage of AA-size battery compatibility. Such batteries are widely available in lithium, rechargeable or other forms, making it easy for the user to keep on shooting in different countries around the world. Easy operation begins with the simple-to-use multi-selector button and a Graphic User Interface (GUI) that enables users to select functions by either name or icon. There’s even a handy HELP button that can be pressed to display simple-to-understand explanations for functions on the main menu, and all information can be displayed in a choice of 12 different languages.

A range of unique Nikon capabilities give the user the power to improve recorded images in-camera with automated ease. Available in Playback Mode, the D-Lighting function lets users select images with excessive backlight or insufficient flash. The Coolpix L1 then automatically creates a copy of the selected image with added detail and light wherever necessary. The Face-priority AF function is able to detect the location of a human face within the frame, providing sharp focus on it automatically to produce pleasingly sharp portraits no matter where the subject is positioned in the frame. The In-Camera Red-Eye Fix function detects the red-eye effect that can sometimes be caused by flash, then automatically corrects it in-camera for consistently better portraits in low light.

The Nikon Coolpix L1 offers a Blur Warning function too that alerts users whenever a shot has been compromised by camera shake, giving them a chance to take a better shot before leaving the scene.

With a choice of 15 Scene Modes, the Coolpix L1 makes it easy to achieve pleasing results in a wide range of common situations. Simply select the Scene Mode best suited to the subject at hand and the Coolpix L1 automatically selects the optimal settings for results you can be proud of. Four of the handy Scene Modes also offer the additional benefit of Scene Assist, which helps the user to take shots with better composition.

The Coolpix L1 is compatible with widely available SD memory cards. Furthermore, it features 10MB of internal memory that makes it possible for the user to keep on shooting even when no additional memory media is available and allows images to be easily moved from one SD card to another. The Coolpix L1 offers movie-shooting capability with sound at up to 30fps too, with a choice of TV-size, small-size, and smaller size shooting.

With the Coolpix L1, ease of use and enjoyment also continue beyond shooting. PictBridge capability enables the camera to be connected to a compatible printer for printing without the need for a computer. USB connectivity makes it easy to transfer data to computers and other peripherals. And the Coolpix L1 also comes complete with Nikon’s PictureProject software, which offers simplified image editing, organizing and sharing with a range of user-friendly functions.

Exclusive Canadian Warranty
Nikon Canada offers an exclusive 2-year warranty for all Coolpix and the D50, D70, and D70s Digital SLR cameras purchased from a Nikon Canada Authorized Dealer. Consumers can feel comfort knowing their investment in protected by Nikon Canada's 2-Year Warranty with in-Canada service.