Fuji Finepix F200EXR with New Sensor Technology

The FinePix F200EXR offers the photographer the choice of choosing the best sensor settings for the subject being photographed by selecting from High Resolution Priority (HR), High ISO and Low Noise Priority (SN) or D-Range Priority (DR) mode.

Faced with a market driven by the demand for more pixels, yet conscious that high concentrations of pixels on small sensors can produce poor image quality, Fujifilm engineers had a radical rethink about sensor technology. Why not make a sensor that can flex its behaviour according to the scene to be photographed? Why not give full resolution when bright light allows, but use the pixels in a different way when the light is not ideal? The FinePix F200EXR offers 3 switchable modes in one sensor:

High Resolution mode, which deploys all twelve million pixels, and is designed to offer finer detail of intricate subjects in normal daylight.

High Sensitivity and Low Noise mode, which caps two adjacent pixels together to produce 6 million large “photodiodes”, which are big enough to absorb light in the darkest of conditions and to produce low-light shots of extraordinary quality with minimal noise and grain.

Wide Dynamic Range mode (up to 800%), which captures different exposures with two sets of six million pixels, which, when combined, gives an excellent level of detail in highlights and shadows that would otherwise be lost in a bright contrasting scene.

In addition to the 12 Megapixel 1/1.6” Super CCD EXR and completely redesigned EXR Processor, the FinePix F200EXR inherits its rich feature set from the FinePix F100fd, which includes a Fujinon 5x wide angle optical zoom lens, advanced Face Detection 3.0, with auto red eye removal and 360 degree detection to capture subjects even when they are lying down.

Face Detection auto focus has been improved on the Fuji F200 EXR, making it faster so it can track faces in motion. The technology features an expanded detection range to find up to 10 faces in full profile or even upside down.

Each scene demands different sensor functionalities. With EXR Priority on the FinePix F200 EXR you can manually "switch" the sensor to one of three capture modes. Just like your eye prioritizes functions for optimal viewing of different scenes, each EXR mode uses a different approach to change how the sensor captures the image. Unlike conventional technology that relies on "processing" the image after capture, the fundamental image quality during capture is remarkably improved.

Photographers can let the camera automatically choose the best sensor mode by selecting EXR AUTO. The EXR Mode not only automatically recognizes the scene and selects the ideal shooting mode, but also "switches" the sensor to the perfect capture mode for each condition. With the sensor and every setting automatically optimized for the scene, you just frame and shoot.

EXR AUTO offers six modes to choose from: Portrait, Landscape, Macro, Backlit Portrait, Night, and Night Portrait. As an example, when taking pictures of close subjects, the F200EXR will intelligently choose Macro mode by recognizing the scene. Then the sensor will switch to the best EXR mode - High Resolution Priority (HR), High ISO and Low Noise Priority(S/N) or D-Range Priority (DR) - to capture the best possible shot.

The FinePix F200EXR also offers manual creative exposure control. In standard AUTO, the camera deploys 12 million pixels and controls exposure automatically. On MANUAL, the aperture and shutter speed can be chosen independently, while PROGRAM mode offers a choice of Program AE and Aperture Priority AE also at full 12 MP resolution.

The Fuji FinePix F200EXR also retains Fujifilm’s improved exposure modes. New “Super Intelligent Flash” can control technology that even lets you take flash assisted macro shots without flash “washout”. Other popular exposure modes such as Natural Light and Flash (giving the user a choice of flash ‘on’ or flash ‘off’ shots) or Natural Light, are featured to capture great candid portraits when a powerful flash might be intrusive.

Photographic versatility is stretched yet further with the addition of five Film Simulation modes. Producing beautiful images is something which is in the very DNA of Fujifilm, and Fujifilm engineers are determined to leverage the considerable strengths gained through years of perfecting film to making the best sensor possible.

Introduced to Fujifilm compacts for the very first time, the FinePix F200EXR offers Velvia/Vivid mode for rich and luscious colours, Provia/Standard mode for excellent, sharp, natural tones, ASTIA/Soft mode for soft, fine, smooth tonality, Black and White for dramatic effects and Sepia for a warm-toned “antique” look.

Images captured by the F200EXR look breathtaking when displayed on any HDTV. With standard HD cameras, HD-out means pictures can de displayed in the correct aspect ratio in excellent resolution. But with the F200EXR it goes beyond just aspect ratio. Noise and grain in the shadows is hardly noticeable while highlights, so often poor with conventional cameras, can be seen in excellent detail. And colours, sometimes washed out and dull, look bold and vibrant, especially when Film Simulation modes are used.

The FinePix F200EXR is fitted with a 5x Optical Fujinon lens from 28mm wide to 140mm telephoto. With its precision optics and 5x optical zoom range, sharp, crisp pictures are delivered to the sensor every time. And with CCD shift image stabilization combined with high sensitivity, shots will be blur-free time after time, even in the most difficult of conditions.

The FinePix F200EXR is expected to be available in Canada April 2009 at a suggested retail price of CDN $399.99.

Fuji Finepix F200EXR Compact Digital Camera Specifications
Number of Effective Pixels	12 Million Pixels
CCD Sensor	1/ 1.6-inch Super CCD EXR
Image File Size	L:4:3 4,000 x 3,000 L:3:2 4,000 x 2664 L:16:9 4,000 x 2248 M: 4:3 2,816 x 2,112 M:3:2 2,816 x 1864 L:16:9 2,816 x 1584 S: 4:3 2,048 x 1,536 S:3:2 2,048 x 1,360 L:16:9 1920 x 1080
File Format	Still image : JPEG (Exif Ver.2.2) Movie : AVI (Motion JPEG ) with sound / Audio: WAVE format, Monoaural sound (Design rule for Camera File system compliant / DPOF-compatible)
Storage Media	Internal memory (approx. 48MB) / xD-Picture Card ™ ( 16MB - 2 GB ) / SD memory card / SDHC memory card
Lens	Fujinon 5 X Optical zoom lens
Lens Focal Length	f=6.4mm - 32.0mm, Equivalent to 28 - 140 mm on a 35mm camera
Focusing	Auto Focus (Area, Multi, Center) / Continuous AF, AF assist illuminator available
Focus Distance	Normal: Wide Angle: Approx. 45 cm / 1.5 ft. to infinity; Telephoto: Approx. 80 cm / 2.6 ft. to infinity Macro: Wide Angle: Approx. 5 cm / 0.2 ft. to 80 cm / 2.6 ft.; Telephoto: Approx. 50 cm / 2.6 ft. to 1 m / 3.3 ft.
Aperture	F3.3 - F9 (W) / F5.1-F14 (T)
Metering	TTL 256-zones metering
Exposure Control	Programmed AE, Aperture Priority AE, Manual
Sensitivity	Auto/Auto(3200)/Auto(1600)/Auto(800)/ Auto(400)/Equivalent to ISO100/200/400/800/1600/3200/6400/12800 (Standard Output Sensitivity) *Number of recorded pixels : ISO6400 : “M” or “S”, , ISO12800 : “S” only
Shutter Speeds	AUTO : 1/4 sec to 1/1500 sec, All other mode8 sec. to 1/1500 sec. (depends on Shooting mode)
White Balance	Automatic scene recognition Preset (Fine, Shade, Fluorescent light (Daylight), Fluorescent light (Warm White), Fluorescent light (Cool White), Incandescent light), Custom, underwater lighting
Flash	Auto flash
Flash Range	Effective range: (ISO AUTO): Wide Angle: Approx. 0.6 m to 4.3 m Telephoto angle: Approx. 0.6 m to 2.8 m Macro: Approx. 0.3 m / 1.0 ft. to 0.8 m / 2.6 ft.
Flash Modes	Red-eye removal OFF : Auto, Forced Flash, Suppressed Flash, Slow Synchro. Red-eye removal ON : Red-eye Reduction Auto, Red-eye Reduction & Forced Flash, Suppressed Flash, Red-eye Reduction & Slow Synchro
LCD Monitor	3.0 inches, 230,000 pixels, Coverage Approx. 100% Amorphous silicon TFT colour LCD monitor.
Video Output	NTSC / PAL selectable
Interface	USB 2.0 High-speed
Power Source	NP-50 Li-ion battery(included) / CP-50 with AC power adapter AC-5VX(sold separately)
Digital Zoom	Approx 4.4 X (up to 22x when combined)
Shooting Modes	Mode Dial: Auto, EXR, Natural Light, Natural Light& with Flash, SP, P(Program), M (Manual), Movie SP: Portrait, Portrait Enhancer , Landscape, Sport, Night, Fireworks, Night (Tripod), Sunset, Snow, Beach, Underwater, Museum, Party, Flower, Text Continuous Shooting: Top-3, High-speed Top-12 (Number of recorded pixels :”S” only) Final-3, High Speed FInal-12 (Number of recorded pixels :”S” only) Long-period
Movie Recording	640 x 480 pixels, 320 x 240 pixels, 30 frames/sec. with monaural sound * Zoom function cannot be used during movie recording
Playback	Face detection (with Red-eye removal), Slide show, Trimming, Multi-frame playback including Micro thumbnail mode, Sorting by date, Image rotate, resize, Voice Memo
Accessories Included	Li-Ion Battery NP-50 Battery Charger BC-45W Strap USB cable for the FinePix F200EXR A/V cable for the FinePix F200EXR CD-ROM Owner's Manual
Camera Weight	Approx. 175 g (excluding accessories, batteries and memory card)
Dimensions	97.7 (W) × 58.9 (H) × 23.4 (D) mm / 3.8 (W) x 2.3 (H) x 0.9 (D) in. (excluding accessories and attachments)
Image Stabilizer	CCD-shift type
Photography Functions	EXR mode (EXR AUTO, RESOLUTION PRIORITY, HIGH ISO & LOW NOISE PRIORITY,D-RANGE PRIORITY), Film Simulation mode, Face detection (with Auto Red-eye removal), Power management, Framing Guideline, Frame No. memory