Panasonic Lumix DMC-ZS7 (TZ10) with 12x Zoom and GPS
One of the major new features found in the Lumix DMC-ZS7 (TZ10) is the built-in GPS geotagging ability. The location data where the photo was taken is automatically embedded with its latitude and longitude in the EXIF data. These geo-tagged images can be pinpointed on maps common in photo-sharing websites and social media sites so travels can be archived and also visually represented on a map and easily shared with friends and family.
The Panasonic LUMIX ZS7 also features a Travel Mode function with GPS which shows the name of the city, country and state, and information for more than 500,000 popular landmarks, covering 73 countries, are stored in the cameras internal memory. For instance, when users are taking photos of the Eiffel Tower or Empire State Building, landmarks stored within the camera, these locations will be displayed on the screen while taking it and tagged in the data. Users can also refer to the locations using the included software.
The Panasonic Lumix DMC-ZS7 (TZ10) now features manual exposure override modes conveniently located on the top control dial of the camera. Users can select from Aperture, Shutter Priority and Manual exposure modes to control shutter speed and aperture for greater creative control.
For point and shoot simplicity you can simply select iA mode and let the ZS7 do all the work by automatically choosing the most suitable settings for capturing the scene at hand, as determined by the intelligent scene recognition technology built-in to the Lumix DMC-ZS7 (TZ10).
Technologies incorporated into the LUMIX ZS7s iA mode include:
With new enhancements when compared to previous editions, Face
Recognition allows users to register up to three different images for
a person, helping to improve detection accuracy. Face detection is also
included for up to 15 faces
Intelligent Scene Selector Automatically selects one of
6 Scene Modes Macro, Portrait, Scenery, Night Portrait, Night
Scenery and newly added Sunset
Other iA Technologies: Intelligent Resolution and Intelligent Zoom, AF Tracking, Intelligent ISO Control and Intelligent Exposure
The new Intelligent Resolution (I.R) Technology found in the Lumix ZS7 digital camera gives a high resolution look to digital zoom images as well as ordinary images. The image is divided into contour areas, texture areas and smooth areas. And optimum image processing is applied to each type of area. This enables 16x Intelligent Zoom that achieves about 1.3 times the usual zoom magnification with almost no loss of image quality. The Intelligent Resolution Technology also achieves sharp images in modes that use fewer pixels to enable high sensitivity and high speed.
The Panasonic LUMIX ZS7 features Sonic Speed AF (Auto Focus), which enables a fast response time (0.35 sec), and a shutter release time lag as short as approximately 0.006 second. The camera's quick response makes it easier to capture sudden, spur-of-the-moment photo opportunities. The LUMIX ZS7 also features a short startup time of approximately 1.1 second.
When playing back, automatic sort & slideshow by shooting location is possible. The photos and movies with their location data are automatically sorted in the virtual folder alphabetically in the camera allowing quick access. You can also refer to the location names via the included software PHOTOfunSTUDIO HD Edition Ver.5.1. It is also easy to sort or search images by using location names.
In addition to Motion JPEG images, the DMC-ZS7 can record high-definition motion picture in AVCHD Lite. It allows almost doubling of the recording time in HD quality compared with the conventional Motion JPEG format. The picture quality is enhanced thanks to the newly added Intelligent Resolution technology. The Lumix ZS7 also features Dolby Digital Stereo Creator to record high quality audio, and offers a one-touch movie button for instant recording of videos.
With the ZS7 you can utilize the 12x optical zoom fully in movie recording mode. The GPS and corresponding location information can also be embedded in the video clips. With the newly added Video Divide function, users can divide the video into two sections to shorten or delete the unwanted part on the spot in the camera. You can capture a still image from a movie in the camera and Intelligent Resolution Technology makes it possible to produce 1920x1080 still images from a 1280x720 HD movie even recorded in AVCHD Lite. A Wind Cut function is also available to block out most of the noise from background wind.
Taking advantage of Panasonic's accumulated optical technologies, MEGA O.I.S. (Optical Image Stabilizer) has been incorporated into LUMIX cameras from the earliest stages of development. MEGA O.I.S. has evolved into POWER O.I.S. on the DMC-ZS7 (TZ10), now offering twice the shake suppression capability of the predecessor TZ7.
The hand-shake component, which is physically generated when pressing the shutter button or when shooting at night with a slow shutter speed, is recognized as a low-frequency vibration, for which the new POWER O.I.S. is particularly effective. This greatly improves the quality of shots taken at night or indoors where a flash cannot be used, or where the photographer doesn't want to use a flash because it would spoil the mood.
The Panasonic Lumix DMC-ZS7 (TZ10) is equipped with a 3.0-inch, super high resolution 460,000-dot Intelligent LCD with a wide viewing angle and AR (Anti-Reflection) coating. The screen brightness automatically adjusts in 11 steps as the surrounding brightness level changes, ensuring easy visibility at all times. The big screen reflects fine details, making it easy to check the focus before shooting. It also serves as a small photo and video viewer, allowing the user and friends to enjoy viewing the still and motion images together.
Scene modes, which are optimized for a variety of still-image shooting situations, are now available for motion images as well. Thanks to a rich variety of 28 scene modes for still image and 18 for motion image (Portrait, Soft Skin, Transform, Self portrait, Scenery, Low light, Food, Party, Candle light, Sunset, Beach, Snow, Aerial, High Sensitivity, Pin hole, Film grain, High Dynamic and Underwater), capturing beautiful videos is effortless with the Panasonic Lumix DMC-ZS7.
A High Dynamic mode has been newly added to the existing Scene modes. This mode helps to capture a scene with moderate exposure, even though the scene contains both bright and dark areas together. The user can select either of three options, Standard, Art, or B/W, depending on the desired effect and personal taste to make the photo look natural to artistic.
An optional marine case (DMW-MCTZ10) is available for the Panasonic Lumix DMC-ZS7 to allow underwater photography offering the ability to take advantage of an outstanding shooting range from 25mm to 300mm for both photo and movie.
In addition to the conventional SD/SDHC Memory Card, the DMC-ZS7 accepts next-generation SD format SDXC (SD eXtended Capacity), that features high potential in both capacity and data transfer speed. The Lumix DMC-ZS7 is compatible with Windows 7.
Pricing and availability for the Panasonic LUMIX DMC-ZS7 will be announced 30 days prior to shipping date (Expected 03/10). The LUMIX ZS7 will be available in silver, black, red and blue models.
|Panasonic Lumix DMC-ZS7 (TZ10) Specifications|
|Dimensions (W x H x D)||103.3
x 59.6 x 32.6 mm
(4.07 x 2.35 x 1.28 inch)
218 g with Battery and SD Memory Card (0.48 lb)
Approx. 196 g without Battery and SD Memory Card (0.43 lb)
|Camera Effective Pixels||12.1 Megapixels|
|Sensor Size / Total Pixels / Filter||1/2.33-inch / 14.5 Total Megapixels / Primary Color Filter|
|Aperture||F3.3 - 4.9 / Multistage Iris Diaphragm (F3.3 - 6.3 (W) / F4.9 - 6.3 (T))|
|Focal Length||f = 4.1 - 49.2 mm (25 - 300 mm in 35 mm equiv.)|
|Extra Optical Zoom (EZ)||14.7x (4:3 / 8M), 18.8x (4:3 / 5M), 23.4x (under 3M)|
10 elements in 8 groups
(2 Aspherical Lenses / 3 Aspherical Surfaces / 2 ED Lenses)
|Optical Image Stabilizer||POWER O.I.S. (Off / Auto / Mode1 / Mode2)|
(Max. 48.0x combined with Optical Zoom without Extra Optical Zoom )
(Max. 124.0x combined with Extra Optical Zoom and Intelligent Zoom)
Wide 50 cm - infinity / Tele 200 cm - infinity
Macro / Intelligent AUTO / Clipboard: Wide 3 cm - infinity / Tele 100 cm - infinity
|Focus Range Display||Yes|
|AF Assist Lamp||Yes|
|Focus||Normal / Macro, Macro Zoom, Quick AF On/Off (On in Intelligent Auto), Continuous AF On/Off, AF Tracking|
|AF Metering||Face / AF Tracking / 11-area / 1-area high speed / 1-area / Spot|
60 - 1/2000 sec
Starry Sky Mode: 15, 30, 60 sec
|Shutter Interval||ZS7 (TZ10): Approx. 1.0 sec|
|Optical Image Stabilizer||Photo & Movie|
|Intelligent ISO Control||Photo|
|Face Detection||ZS7 (TZ10): Photo & Movie|
|Intelligent Scene Selector||ZS7 (TZ10): Photo (Portrait, Scenery, Night Portrait, Night Scenery, Sunset, Macro) & Movie (Portrait, Scenery, Low Light, Macro)|
|Intelligent Exposure||Photo & Movie|
|Digital Red-Eye Correction (Red-Eye Removal)||Photo|
|Intelligent Resolution Technology||ZS7 (TZ10): Photo & Movie|
Still Image: JPEG (DCF / Exif2.21)
Image with Audio: JPEG (DCF / Exif2.21) + QuickTime
Motion Picture: AVCHD Lite / QuickTime Motion JPEG
|AVCHD Lite REC||ZS7 (TZ10): NTSC / PAL (Depends on Region)|
|Mode Switch||[Recording] / [Playback]|
|One-Touch Movie Button||ZS7 (TZ10): Yes|
Intelligent Auto, P (Program) Mode, A (Aperture Priority) Mode, S (Shutter Priority) Mode, M (Manual) Mode, Custom, My Scene Mode 1, My Scene Mode 2, Scene Mode, Clipboard
|Still Image Scene Mode||Portrait, Soft Skin, Transform, Self Portrait, Scenery, Panorama Assist, Sports, Night Portrait, Night Scenery, Food, Party, Candle Light, Baby1, Baby2, Pet, Sunset, High Sensitivity, Hi-speed Burst, Flash Burst, Starry Sky, Fireworks, Beach, Snow, Aerial Photo, Pin Hole, Film Grain, High Dynamic (Standard, Art, B&W), Photo Frame, Underwater|
|Movie Scene Mode||ZS7
Portrait, Soft Skin, Transform, Self Portrait, Scenery, Low Light, Food, Party, Candle Light, Sunset, Beach, Snow, Aerial, Pin Hole, Film Grain, Underwater, High Sensitivity, High Dynamic (Standard, Art, B&W)
(Activated by selecting Still Image Scene Mode then pressing movie button. Still Image Scene Modes without corresponding Movie Scene Mode is recorded in Normal Mode)
|Continuous Shooting Mode||Full-Resolution
Image, 2.3 frames/sec
Max. 5 images (Standard Mode), Max. 3 images (Fine Mode)
Hi-speed Burst Mode: Approx. 6.0 frames/sec (Image Priority), Approx. 10 frames/sec (Speed Priority)
(recorded in 3M for 4:3, 2.5M for 3:2, 2M for 16:9)
|Flash Burst Continuous Shooting Mode||Max. 5 images (Standard Mode)|
|Motion Picture Recording||
|AVCHD Lite with Picture Quality Set to [GSH / SH]||ZS7 (TZ10): Approx. 100 min|
|MOTION JPEG with Picture Quality Set to [HD]||Approx. 100 min|
|AVCHD Lite with Picture Quality Set to [GSH / SH]||Approx. 50 min|
|MOTION JPEG with Picture Quality Set to [HD]||Approx. 50 min|
|Exposure||Program AE, Aperture Priority AE, Shutter Priority AE, Manual|
|Exposure Compensation||1/3 EV step, +/-2 EV|
|Backlight Compensation||Yes (only in Intelligent AUTO Mode)|
|Auto (AE) Bracketing||+/- 1/3 EV - 1 EV step, 3 frames|
|Light Metering||Intelligent Multiple / Center Weighted / Spot|
/ 80 / 100 / 200 / 400 / 800 / 1600
High Sensitivity (ISO 1600 - 6400)
|Aspect Ratio||4:3 / 3:2 / 16:9|
|Still Picture Recording||4:3
4000 x 3000 (12M) / 3264 x 2448 (8M) / 2560 x 1920 (5M) / 2048 x 1536 (3M) / 640 x 480 (0.3M)
4176 x 2784 (11.5M) / 3392 x 2264 (7.5M) / 2656 x 1768 (4.5M) / 2048 x 1360 (2.5M) / 640 x 424 (0.3M)
4320 x 2432 (10.5M) / 3552 x 2000 (7M) / 2784 x 1568 (4.5M) / 1920 x 1080 (2M) / 640 x 360 (0.2M)
|Image Quality||Fine / Standard|
/ Daylight / Cloudy / Shade / Halogen / White Set
(Selectable at Portrait, Soft Skin, Transform, Self Portrait, Sports, Panorama Assist, Baby, Pet, High Sensitivity, Hi-speed Burst, Pin Hole, Photo Frame, High Dynamic, Underwater）
|Color Effect Mode||Standard, Black & White, Sepia, Cool, Warm, Happy (only in iA Mode)|
Sharpness +/-2 steps
Saturation +/-2 steps
Noise Reduction +/-2 steps
|Still Image with Audio Recording||5 sec|
|Composition Guide Line||Yes (2 patterns)|
|Auto Review||1 sec, 2 sec, Hold|
|Easy Zoom / Zoom Resume||ZS7 (TZ10): - / Yes|
|Optical Zoom in Motion Picture||Yes|
|Scene Mode Help Screen||Yes|
|Self Timer||2 sec / 10 sec|
|Focus Icon Select||Yes (in Face Recognition only)|
|Playback Mode||Normal Playback, Slideshow, Mode Playback, GPS Playback, Travel Playback, Category Playback, Favorites Playback|
|Thumbnails / Zoomed Playback||12, 30 thumbnails / Max. 16x|
|Playback Still Images with Audio||Yes|
|Playback Motion Picture||ZS7 (TZ10): Yes (AVCHD Lite / Motion JPEG)|
All / Still Images Only / Motion Picture Only / GPS Area / Travel / Category / Favorites
BGM Effect (Natural / Slow / Swing / Urban / OFF)
|Delete Image||Single / Multi / All / All except Favorites|
|DPOF Print Setting / Set Protection||Yes / Yes|
|Resize / Trimming / Aspect Conversion / Leveling||Yes / Yes / Yes / Yes|
|Copy / Title Edit / Text Stamp||Yes / Yes / Yes|
|Cut Animation||ZS7 (TZ10): Yes|
|Video Divide||ZS7 (TZ10): Yes|
|PictBridge Support||Single / Multi / All / Favorites / DPOF|
|OSD Language||English, German, French, Italian, Spanish, Polish, Czech, Hungarian, Russian, Chinese (Traditional), Chinese (Simplified), Netherlandic, Thai, Korean, Turkish, Portuguese, Arabic, Persian, Japanese, Swedish, Danish, Finnish, Greek|
|Movie REC Guide||ZS7 (TZ10): Yes|
|Wind-Cut in Motion Picture||ZS7 (TZ10): Yes|
|Travel Date / World Time||Yes / Yes|
3.0" TFT Screen LCD Display (460,000 dots),
Field of View: Approx. 100%, Wide-viewing Angle
AUTO Power LCD Mode, Power LCD Mode
Auto / Red-eye Reduction, Forced On, Slow Sync. / Red-eye Reduction, Forced
0.6 - 5.3 m (Wide / ISO Auto), 1.0 - 3.6 m (Tele / ISO Auto)
|Recording Media||Built-in Memory, SD Memory Card, SDHC Memory Card, SDXC Memory Card|
|Microphone / Speaker||Stereo (Dolby® Digital Stereo Creator) / Yes|
|Interface||AV Output (AVCHD Lite: NTSC or NTSC / PAL)*, mini HDMI, USB2.0 High Speed|
|VIERA Link||ZS7 (TZ10): Yes|
Video: Auto / 1080i / 720p / 480p (576p for PAL)
Audio: Dolby® Digital Stereo Creator
Li-ion Battery Pack (3.6V, Minimum: 895 mAh) (Included)
AC Adaptor (Input: 110 - 240V AC) (Optional)
|Battery Life (Approx.)||ZS7 (TZ10): 300 pictures (CIPA standard)|
|Included Software||PHOTOfunSTUDIO 5.1 HD Edition (5.0 HD Edition for China), QuickTime, Adobe Reader|
|Standard Accessories||Battery Charger, Battery Pack, Battery Case, AV Cable, USB Cable, Hand Strap, CD-ROM|