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Sony Alpha NEX-5 and NEX-3 Digital Cameras



Sony Alpha NEX-3 Digital Interchangeable Lens Camera
 
Sony Alpha NEX-5 Digital Camera with Sony E 18-55mm OSS zoom lens


May 11th, 2010
– Sony today introduced two innovative a (alpha) compact interchangeable lens digital cameras (models NEX-5 and NEX-3) that provide the quality of a digital SLR in a compact body that is easy to slip into a small purse or jacket pocket for ultimate portability.

Main Features:

• Both cameras offer DSLR picture quality and responsive shooting
• World’s smallest and lightest interchangeable lens digital camera (NEX-5)
• 14.2 effective megapixels Exmor™ APS HD CMOS sensor
• 1080i HD movie recording (NEX-5) with stereo sound, fast and silent autofocus
• Intuitive new interface with Help Guide and Shooting Tips
• E-mount lens system compatible with Alpha DSLR lenses (with optional Mount Adaptor)
• Sweep Panorama function with 3D capability

Sony Alpha NEX 5 with sony E 16mm f/2.8 prime lens

"The Sony NEX-5 and NEX-3 cameras truly embody Sony's make.belive spirit. Consumers have often believed they have needed better picture quality in a smaller form factor. Sony has made that a reality with these cameras," said David Oyagi, Marketing Manager for the a (alpha) digital imaging business at Sony of Canada Ltd. "These new cameras are the game-changers everyone has been waiting for and will revolutionize the consumer experience by offering outstanding picture quality with a totally pocketable size."

With high quality video performance, these models automatically adjust auto-focus and auto-exposure while recording video. The Sony Alpha NEX-5 camera offers Full HD movie capture (1080i AVCHD and 720p MP4) and is one of the first interchangeable lens cameras with Full HD 60i recording.

The Sony Alpha NEX-5 and NEX-3 are perfect for point-and-shoot users looking to advance from snapshots to creative photography as well as existing DSLR users searching for a no-compromise compact alternative.

Sony Alpha NEX-3 Sample Test Shots:

Editors Note: We have had the opportunity to have a brief hands on with the new Sony NEX-3 digital camera mounted with both the new Sony E 18-55mm 3.5-5.6 OSS zoom lens and the Sony E 16mm f/2.8 pancake lens. A couple of Sony NEX-3 camera test sample shots taken at the Sony Canada Press event are provided below. Click on image to see full size. (Large file)

Sony NEX 3 with Sony E 18-55mm f/3.5-5.6 OSS zoom lens sample image
Sony Alpha NEX-3 with Sony E 18-55mm
Sony NEX 3 digital camera with Sony E 18-55mm zoom lens sample image test
Sony Alpha NEX-3 with Sony E 18-55mm
   
Sony NEX 3 camera with Sony E 16mm f/2.8 prime lens sample image
Sony Alpha NEX-3 Sample Image with Sony E 16mm

Innovative Design

Unlike conventional DSLR models, the "mirrorless" construction of the new models reduces the thickness of both camera bodies to just about an inch at their slimmest point (excluding grip and mount portions). The Sony NEX-5, constructed from magnesium alloy, and the Sony NEX-3, with a polycarbonate casing, offer a newly developed 14.2 megapixel Exmor APS HD CMOS sensor. About 60 percent larger than sensors in micro four-thirds cameras, and up to 15 times larger than in many point and shoot cameras, the sensor is key to the high end image quality, low image noise and creative defocus effects that are familiar to DSLR users.

Sony NEX 5 Digital Camera Back Controls

HD Movie Recording and Fast, Silent Autofocus

The Sony NEX-5 and NEX-3 are the first Alpha cameras to offer the convenience of high definition video recording. In addition to 720p HD recording, the NEX-5 also captures Full HD (1920 x 1080i) video in high-quality AVCHD files that can be easily enjoyed on a connected HD television via the cameras built-in HDMI terminal (cable not included). The NEX-3 shoots 720p HD video as compact MP4 files. Both Sony cameras include built-in stereo microphones for high-quality audio recording.

Still and video image quality is further refined by the Sony BIONZ® processor that ensures quick DSLR-style shooting response with fast, precise autofocus and minimal shutter lag. Both cameras can also capture fast-moving action with a high-speed burst of full-resolution images at up to 7fps (AF/AE fixed from first frame).

Sweep Panorama

The Sony Alpha NEX-5 and NEX-3 are the first Alpha cameras featuring Sweep Panorama. Capturing large group shots is as easy as press-and-sweep. Sweep Panorama Mode lets consumers capture shots up to 226-degree horizontal or 151-degree vertical shots.

With 3D Sweep Panorama mode, these are the world's first cameras that can shoot 3D panoramic still images with a single lens. A high-speed burst of frames is stitched together using in-camera processing techniques to automatically create 3D panoramas with a 226 degree effective angle of view. These files can be enjoyed in 3D on compatible 3D televisions.

Simple To Use

Overcoming the complexity and intimidation that often come along with DSLR use, the Sony Alpha NEX-5 and NEX-3 cameras have a new easy-to-use interface. It makes their performance advantages and features-including the techniques of creative photography-simple to master for consumers stepping up from compact digital still cameras and simultaneously offers easy access to the important camera controls that DSLR users demand.

Sony NEX-5 Camera with Tilt LCD Screen

Images and camera settings are displayed on the 3-inch wide-type XtraFine LCD with TruBlack technology and 921k dot high resolution LCD that tilts up or down for comfortable viewing in any shooting position. The screen features an auto-brightness control function for clearer visibility, even outdoors.

Key Specifications

Model

Sony NEX-5 Camera

Sony NEX-3 Camera

Resolution

14.2 effective megapixels (approx.)

14.2 effective megapixels (approx.)

Image sensor

Exmor APS HD CMOS (23.4x15.6mm)

Exmor APS HD CMOS (23.4x15.6mm)

Processor

BIONZ™ image processor

BIONZ™ image processor

Lens compatibility

E-mount; (with adaptor, MF only, exclude power zoom lenses) Sony a lens, Minolta and Konica Minolta AF lens

E-mount; (with adaptor, MF only, exclude power zoom lenses) Sony a lens, Minolta and Konica Minolta AF lens

ISO Range

ISO 200 - 12800

ISO 200 - 12800

Video shooting

AVCHD: max. 1920 x 1080i, 17Mbps

MP4: max. 1440 x 1080i, 12Mbps

MP4: max. 1280 x 720 p, 9Mbps

Continuous advance shooting

Up to 2.3 fps / 7 fps in speed priority mode (AF/AE fixed)

Up to 2.3 fps / 7 fps in speed priority mode (AF/AE fixed)

Precision digital zoom

10x

10x

Autofocus system

Contrast AF (25 multi-point

/Centre-weighted/Flexible Spot)

Contrast AF (25 multi-point

/Centre-weighted/Flexible Spot)

Metering system

Metering by main image sensor (49-segment Multi light metering, Centre-weighted, Spot)

Metering by main image sensor (49-segment Multi light metering, Centre-weighted, Spot)

Shooting functions

Face Detection; Smile Shutter; Sweep Panorama (3D ready); iAUTO; Auto HDR; Anti Motion Blur Mode; Hand-held Night Shot

Face Detection; Smile Shutter; Sweep Panorama (3D ready); iAUTO; Auto HDR; Anti Motion Blur Mode; Hand-held Night Shot

Creative styles

Standard, Vivid, Portrait,  Landscape, Sunset, B/W

Standard, Vivid, Portrait,  Landscape, Sunset, B/W

Display

7.5cm (3”) Wide type XtraFine TruBlack LCD (921k dot resolution), angle adjustable 80? up/45? down

7.5cm (3”) Wide type XtraFine TruBlack LCD (921k dot resolution), angle adjustable 80? up/45? down

Weight & size

287g (10.1oz) with battery and Memory Stick PRO Duo; 110.8×58.8×38.2mm (WxHxD) - Min. Depth 24.2mm (without grip & mount)

297g with battery and Memory Stick PRO Duo; 117.2×62.6×33.4mm (WxHxD) - Min. Depth 25.4mm (without grip & mount)

Anti-dust system

Coating on low pass filter, plus image-sensor shift

Coating on low pass filter, plus image-sensor shift

Interfaces

HDMI out (with PhotoTV HD and BRAVIA Sync); USB 2.0 Hi-Speed

HDMI out (with PhotoTV HD and BRAVIA Sync); USB 2.0 Hi-Speed

Shooting stamina

330 shots approx. (CIPA standard)

330 shots approx. (CIPA standard)

Media

Memory Stick Pro Duo, Pro-HG Duo; SD memory card, SDHC memory card, SDXC memory card

Memory Stick Pro Duo, Pro-HG Duo; SD memory card, SDHC memory card, SDXC memory card

Supplied accessories

Shoulder strap; Battery; Charger; USB cable; CD-ROM; Flash

Shoulder strap; Battery; Charger; USB cable; CD-ROM; Flash

Colours

Black, silver

Black, silver, red

Lenses and Accessories

Three new Sony E-mount lenses are being introduced, including a 16mm F2.8 wide angle prime lens (model number SEL16F28), an 18mm-55mm F3.5-5.6 standard zoom lens (model number SEL1855) and an 18mm-200mm F3.5-6.3 (model number SEL18200) high magnification zoom lens.

The E-mount lenses, provide the cameras with ultimate compactness as well as the performance required for quiet continuous auto focus and auto exposure during HD video capture. These all new lenses are of premium construction, with brushed aluminium barrels and steel mounts. An optional LA-EA1 Mount Adaptor extends compatibility to the a family of 30 lenses, plus a huge range of other legacy A-mount lenses (Manual Focus only).

Sony NEX 5 Digital Camera with 16mm f/2.8 prime lens in hand

Ideal for everyday shooting, the low-profile E 16mm F2.8 lens minimizes bulk, allowing the camera to easily be carried in a coat, pants pocket, or purse. This lenses creative possibilities can be expanded even further by the VCL-ECU1 Ultra Wide Converter which provides a 12mm view, and VCL-ECF1 Fisheye Converter that delivers impressive curvi-linear distortion.

Featuring in-lens SteadyShot® image stabilization for clearer handheld images, the E 18-55mm F3.5-5.6 OSS zoom is a perfect travel partner. The NEX-5 and NEX-3 are available in kit form with either the 16mm prime or the 18mm-55mm lens. The E 18-200 F3.5-6.3 OSS zoom lens offers a powerful 11x magnification range plus Optical SteadyShot image stabilization with Active mode that is used in the most advanced Handycam (TM) camcorders.

Both cameras come supplied with a super-compact clip-on flash that attaches via the smart accessory terminal when needed. Other optional accessories include the FDA-SV1 Optical Viewfinder plus stylish cases and shoulder straps.

As an option, the accessory shoe on both cameras accepts a compact ECM-SST1 Stereo Microphone that captures even more high-quality sound for HD video recordings than the cameras' built-in stereo recording.
The new cameras accept both Memory Stick PRO Duo™ (including Memory Stick PRO-HG Duo™) and SD (including both SDHC and SDXC formats) media (all sold separately). Sony's new Memory Stick PRO-HG Duo HX™ offers 30MB per second transfer rates that save you time when downloading images.

Pricing and Availability

The Sony NEX-3 will be available in silver, black and red, and the Sony Alpha NEX-5 will come in silver and black. The Sony NEX-3 will have a manufacturer's suggested retail price (MSRP) of $699.99 Canadian with the Sony E 18-55mm f/3.5-5.6 OSS zoom lens, and $649.99 with the Sony E 16mm f/2.8 fixed lens.

The Sony Alpha NEX-5 digital camera will be available for an MSRP of $799.99 with the 18-55mm zoom lens and $749.99 with the Sony E 16mm f/2.8 lens. The Sony E 18-200mm zoom lens will be available this fall for about $950 Canadian.

In the United States the NEX-5 will ship in July with the 16mm lens for US$650, while the NEX-5 with the 18-55mm lens will sell for US$700. The Sony NEX-3 with the 16mm lens will sell for US$550, while the Sony Alpha NEX-3 with the 18-55mm will sell for US$650.

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